Does Insta-Branding Suck?

There was no way for fans of Kendall Jenner and Bella Hadid to foresee the Fyre Festival disaster when they purchased tickets to what was promoted by these tastemakers, among others, as a ritzy and exclusive music festival on an exotic island. Did Jenner and Hadid believe in what the festival promised to be and … 

 

Making the Most of Influencer Marketing

Whether you are a fan of selfie culture or not, it’s undeniable that social media and its influencers are changing the face of marketing at a dizzying pace. From YouTubers to Instagram stars, these influencers can be the difference between fading into obscurity and having your product go viral. Just check out the latest fidget … 

 

How to Overhaul Your Digital Marketing Strategy

The online world is constantly changing. This means that your digital marketing strategy needs to keep up to speed. Digital marketing requires a high level of engagement, some preliminary research (what’s trending? how are people sharing information?) and creative risk taking. If you wish your favorite brands would do a little more of the latter, … 

 

Domain of the Month: Assad.Sucks

At .SUCKS, we love seeing sites that use their digital presence for good. In the current turbulent political climate, it’s important to make sure you have a voice that’s being heard. You can stand out from all of the noise online with a domain that makes a powerful statement. This month, we want to give … 

 

5 Ways to Ensure Your Site Gets Seen on Google

Discoverability on the web is a tricky business. You want your brand to appear as high up on search engine results lists as possible to prevent getting lost in the ever-growing mountain of online content. Because, let’s be honest, if you aren’t on the first page of Google search results, you might as well not …